Influence of inspirational advertising

Influence of inspirational advertising

By Terena Chetty, 1Africa Consulting Head of Strategy. Brand messaging can be based on one of two dominant underlying approaches – negative or positive connotational language. A negative-based approach includes content that positions fear, for instance, “This is...
Vacancy: Administrator [For Our Client]

Vacancy: Administrator [For Our Client]

Location: Johannesburg (Sandton)Salary: Market-relatedPosition Type: Full timeDuration: 3-month probation, and thereafter contract-based with an opportunity for growthOur client in the sports industry requires the services of an administrator to handle day-to-day...
Vacancy: Receptionist & Admin Assistant

Vacancy: Receptionist & Admin Assistant

Location: Johannesburg (Sandton)Salary: Market-relatedPosition Type: Full timeDuration: 3-month probation, and thereafter contract-based with an opportunity for growth1Africa Consulting requires the services of an administrative assistant to handle...